A study of service recovery actions by TM Point Kuala Krai / Nadhrathul Ain Ibrahim

Service recovery action is one of the strategies that is implemented by many companies to recover their service failure toward their customers. The researcher has studied the service recovery action that are provided by TM Point Kuala Krai. There are three strategies involved in this research whic...

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Bibliographic Details
Main Author: Ibrahim, Nadhrathul Ain
Format: Thesis
Published: 2012
Online Access:https://ir.uitm.edu.my/id/eprint/32941/1/32941.pdf
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