Factors influencing purchasing decisions of house purchaser : a case study at BINARAYA PKINK Sdn. Bhd / Nurul Atikah Abd Latif

The aim of this study is to identify the Factors Influencing Purchasing Decisions of House Purchaser: A Case Study at Binaraya PKINK Sdn. Bhd. There are fourth factors that will be studied, which are price, design, family size and quality. This study also conducted to examine what is the most influe...

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Bibliographic Details
Main Author: Abd Latif, Nurul Atikah
Format: Thesis
Language:English
Published: 2012
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/33222/1/33222.pdf
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