The factors that contribute to shopping online enjoyment of students UTHM when buying apparel / Nur Hidayah Haji Zaini
Purpose — To examine the factors that contribute shopping to online enjoyment of students UT HM when buying apparel. The factors to be examined were low price, convenience orientation, privacy and trust. Methodology/Approach — A total of 97 subjects who are students in the age range 18 years old a...
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2016
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