Consumer buying behavior of luxury branded good / Darel Nicol Luna Anak Agam… [et al.]
Consumers make many buying decisions every day decisions are the focal point of a marketer’s effort. Marketing stimuli consist of four Ps, which are product, price, place, and promotion. Consumer purchases are strongly influenced by cultural, social, personal, and psychological characteristics (Azu...
محفوظ في:
المؤلفون الرئيسيون: | Agam, Darel Nicol Luna, Usin @ Husin, Ymma Fatzrin |
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التنسيق: | أطروحة |
اللغة: | English |
منشور في: |
2013
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الموضوعات: | |
الوصول للمادة أونلاين: | https://ir.uitm.edu.my/id/eprint/37026/1/37026.pdf |
الوسوم: |
إضافة وسم
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