Peripheral service quality, satisfaction and intent to return among tourists attending sports event: a case of Melaka Century Ride 2015 / Muhammad Aliff Haiqal Hamdzah, Muhammad Syazrin Md Yazid and Muhamad Razi Mustar

The primary purposes of this study were to: a) to examine the satisfaction of attendees based on peripheral service quality at Melak:a Century Ride 2015; and b) to investigate the relationship of satisfaction and intention to participate in the future Melaka Century Ride 2015. This research intends...

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Main Authors: Hamdzah, Muhammad Aliff Haiqal, Md Yazid, Muhammad Syazrin, Mustar, Muhamad Razi
Format: Thesis
Language:English
Published: 2015
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/60366/1/60366.pdf
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spelling my-uitm-ir.603662022-06-17T03:07:30Z Peripheral service quality, satisfaction and intent to return among tourists attending sports event: a case of Melaka Century Ride 2015 / Muhammad Aliff Haiqal Hamdzah, Muhammad Syazrin Md Yazid and Muhamad Razi Mustar 2015 Hamdzah, Muhammad Aliff Haiqal Md Yazid, Muhammad Syazrin Mustar, Muhamad Razi Travel. Voyages and travels (General) Sports and tourism. Sports tourism The primary purposes of this study were to: a) to examine the satisfaction of attendees based on peripheral service quality at Melak:a Century Ride 2015; and b) to investigate the relationship of satisfaction and intention to participate in the future Melaka Century Ride 2015. This research intends to explore the participants satisfaction and their future intention at MCR 2015 by quantifying perceived assessments using proposed model suggested by Tsuji, Bennet and Zhang. In order to answer the issues related to the main objectives, the following research question are develop: a) to what extent attendees is satisfied with peripheral service quality at MCR 2015? b) is there any relationship between participant satisfaction and future intention to participate in future MCR 2015? A secondary purpose of the study was to develop a scale to measure service quality in selected dimensions, participant satisfaction and future intentions. The model was tested using data collected from participants at the Melaka Century Ride 2015. 2015 Thesis https://ir.uitm.edu.my/id/eprint/60366/ https://ir.uitm.edu.my/id/eprint/60366/1/60366.pdf text en public degree Universiti Teknologi MARA Cawangan Melaka Faculty of Hotel and Tourism Management
institution Universiti Teknologi MARA
collection UiTM Institutional Repository
language English
topic Travel
Voyages and travels (General)
Travel
Voyages and travels (General)
spellingShingle Travel
Voyages and travels (General)
Travel
Voyages and travels (General)
Hamdzah, Muhammad Aliff Haiqal
Md Yazid, Muhammad Syazrin
Mustar, Muhamad Razi
Peripheral service quality, satisfaction and intent to return among tourists attending sports event: a case of Melaka Century Ride 2015 / Muhammad Aliff Haiqal Hamdzah, Muhammad Syazrin Md Yazid and Muhamad Razi Mustar
description The primary purposes of this study were to: a) to examine the satisfaction of attendees based on peripheral service quality at Melak:a Century Ride 2015; and b) to investigate the relationship of satisfaction and intention to participate in the future Melaka Century Ride 2015. This research intends to explore the participants satisfaction and their future intention at MCR 2015 by quantifying perceived assessments using proposed model suggested by Tsuji, Bennet and Zhang. In order to answer the issues related to the main objectives, the following research question are develop: a) to what extent attendees is satisfied with peripheral service quality at MCR 2015? b) is there any relationship between participant satisfaction and future intention to participate in future MCR 2015? A secondary purpose of the study was to develop a scale to measure service quality in selected dimensions, participant satisfaction and future intentions. The model was tested using data collected from participants at the Melaka Century Ride 2015.
format Thesis
qualification_level Bachelor degree
author Hamdzah, Muhammad Aliff Haiqal
Md Yazid, Muhammad Syazrin
Mustar, Muhamad Razi
author_facet Hamdzah, Muhammad Aliff Haiqal
Md Yazid, Muhammad Syazrin
Mustar, Muhamad Razi
author_sort Hamdzah, Muhammad Aliff Haiqal
title Peripheral service quality, satisfaction and intent to return among tourists attending sports event: a case of Melaka Century Ride 2015 / Muhammad Aliff Haiqal Hamdzah, Muhammad Syazrin Md Yazid and Muhamad Razi Mustar
title_short Peripheral service quality, satisfaction and intent to return among tourists attending sports event: a case of Melaka Century Ride 2015 / Muhammad Aliff Haiqal Hamdzah, Muhammad Syazrin Md Yazid and Muhamad Razi Mustar
title_full Peripheral service quality, satisfaction and intent to return among tourists attending sports event: a case of Melaka Century Ride 2015 / Muhammad Aliff Haiqal Hamdzah, Muhammad Syazrin Md Yazid and Muhamad Razi Mustar
title_fullStr Peripheral service quality, satisfaction and intent to return among tourists attending sports event: a case of Melaka Century Ride 2015 / Muhammad Aliff Haiqal Hamdzah, Muhammad Syazrin Md Yazid and Muhamad Razi Mustar
title_full_unstemmed Peripheral service quality, satisfaction and intent to return among tourists attending sports event: a case of Melaka Century Ride 2015 / Muhammad Aliff Haiqal Hamdzah, Muhammad Syazrin Md Yazid and Muhamad Razi Mustar
title_sort peripheral service quality, satisfaction and intent to return among tourists attending sports event: a case of melaka century ride 2015 / muhammad aliff haiqal hamdzah, muhammad syazrin md yazid and muhamad razi mustar
granting_institution Universiti Teknologi MARA Cawangan Melaka
granting_department Faculty of Hotel and Tourism Management
publishDate 2015
url https://ir.uitm.edu.my/id/eprint/60366/1/60366.pdf
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