Peripheral service quality, satisfaction and intent to return among tourists attending sports event: a case of Melaka Century Ride 2015 / Muhammad Aliff Haiqal Hamdzah, Muhammad Syazrin Md Yazid and Muhamad Razi Mustar

The primary purposes of this study were to: a) to examine the satisfaction of attendees based on peripheral service quality at Melak:a Century Ride 2015; and b) to investigate the relationship of satisfaction and intention to participate in the future Melaka Century Ride 2015. This research intends...

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Bibliographic Details
Main Authors: Hamdzah, Muhammad Aliff Haiqal, Md Yazid, Muhammad Syazrin, Mustar, Muhamad Razi
Format: Thesis
Language:English
Published: 2015
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/60366/1/60366.pdf
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