Evaluating usability of nova Customer Relationship Management (CRM) system in Telekom Malaysia / Muhammad Ashraf Ahmad Fuad

Customer Relationship Management (CRM) system is becomes a required system in organizations nowadays. This CRM system can help the organization understand about the customer trend and behavior. Hence Telekom Malaysia is applying this system in order to improve the customer experience and gain trust...

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Bibliographic Details
Main Author: Ahmad Fuad, Muhammad Ashraf
Format: Thesis
Published: 2012
Online Access:https://ir.uitm.edu.my/id/eprint/64266/1/64266.pdf
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