Evaluating information content of online shopping website using mouse tracker / Mutraffin Abdul Razak

Nowadays people tend to shop goods and services through online as they provide the easiest way to compare products and services, save time and money and also can purchase products during sales and discounts. As the number of internet users increased, there are a bundle of online shopping websites ha...

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Bibliographic Details
Main Author: Abdul Razak, Mutraffin
Format: Thesis
Language:English
Published: 2013
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/65071/1/65071.pdf
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