The influence of individual characteristics on purchase intention for counterfeit products in the fashion industry / Azreen Afiqah Abdul Aziz

The world of fashion is full of various variations where it involves the change that keeps pace with current development globally. In general, there are also counterfeit products which had been produced for an income that leads to the occurrence of sales crime cases and endless imitation goods as st...

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Bibliographic Details
Main Author: Abdul Aziz, Azreen Afiqah
Format: Thesis
Language:English
Published: 2021
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/66319/1/66319.pdf
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