Marketing strategies implemented for top charted songs in Malaysia / Nur Izzati Osman and Muhammad Zafran Zarudin

This paper provided the context to the marketing techniques of the Industrial Revolution 4.0. Subsequently , the researcher provided evidence of shifts in sales, the products of the industry and also the effect on the industry. For the approach , the researcher had intended to conduct qualitative re...

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Bibliographic Details
Main Authors: Osman, Nur Izzati, Zarudin, Muhammad Zafran
Format: Thesis
Language:English
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/67712/1/67712.pdf
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