Customer satisfaction and service quality: a case study of Bank Islam Malaysia Berhad (BIMB) at Universiti Teknologi MARA (UiTM), Shah Alam, Selangor / Nur Alisha Nabila Mohammad Zain
The main objective of this study is to find the relationships between service quality and customer satisfaction in the Bank Islam Malaysia Berhad (BIMB) at Universiti Teknologi MARA (UiTM) Shah Alam, Selangor. The study wanted to recognize the important elements in bank backgrounds, which may be use...
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| Main Author: | |
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| Format: | Thesis |
| Language: | English |
| Published: |
2018
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| Online Access: | https://ir.uitm.edu.my/id/eprint/74033/1/74033.pdf |
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