Public relations excellence in crisis communication management: a case study in Tenaga Nasional Berhad / Saidathul Nizah Mat Tazin

Public relations excellence in crisis communication management: a case study in Tenaga Nasional Berhad / Saidathul Nizah Mat Tazin

Contributions by government-linked companies (GLCs) to national development once threatened by multiple types of crises, which have the probability of tarnishing reputation and stakeholders' trust. This study aims to investigate the significance of public relations excellence in managing crisis...

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書目詳細資料
主要作者:	Mat Tazin, Saidathul Nizah
格式:	Thesis
語言:	English
出版:	2018
主題:	Corporate organization Corporate governance
在線閱讀:	https://ir.uitm.edu.my/id/eprint/82222/1/82222.pdf
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!

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