Public relations excellence in crisis communication management: a case study in Tenaga Nasional Berhad / Saidathul Nizah Mat Tazin

Public relations excellence in crisis communication management: a case study in Tenaga Nasional Berhad / Saidathul Nizah Mat Tazin

Contributions by government-linked companies (GLCs) to national development once threatened by multiple types of crises, which have the probability of tarnishing reputation and stakeholders' trust. This study aims to investigate the significance of public relations excellence in managing crisis...

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书目详细资料
主要作者:	Mat Tazin, Saidathul Nizah
格式:	Thesis
语言:	English
出版:	2018
主题:	Corporate organization Corporate governance
在线阅读:	https://ir.uitm.edu.my/id/eprint/82222/1/82222.pdf
标签:	添加标签没有标签, 成为第一个标记此记录!

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