The customers satisfaction towards service quality provided by academic affairs Universiti Teknologi MARA (UiTM) Pahang / Afni Syazwani Borham

Students of any private or public higher learning institutions can be regarded as customers to these organizations. Thus, it is very important to take care of their satisfaction in ensuring the best service qualities are delivered to them. Student satisfaction can improve the image of that education...

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Bibliographic Details
Main Author:	Borham, Afni Syazwani
Format:	Thesis
Language:	English
Published:	2014
Subjects:	Performance Competence Academic achievement Institutions of higher education
Online Access:	https://ir.uitm.edu.my/id/eprint/89442/1/89442.PDF
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id	my-uitm-ir.89442
record_format	uketd_dc
spelling	my-uitm-ir.894422024-02-06T11:36:08Z The customers satisfaction towards service quality provided by academic affairs Universiti Teknologi MARA (UiTM) Pahang / Afni Syazwani Borham 2014 Borham, Afni Syazwani Performance. Competence. Academic achievement Institutions of higher education Students of any private or public higher learning institutions can be regarded as customers to these organizations. Thus, it is very important to take care of their satisfaction in ensuring the best service qualities are delivered to them. Student satisfaction can improve the image of that education institution as well as attracting more students to enroll at that education institution. UiTM Pahang is one of the education institution which responsible in providing good education to youth in helping them developing a better life in the future. This study was carried out in Academic Affairs UiTM Pahang. Other than that, this study was focused on students' satisfaction over services quality provided by the Academic Affairs UiTM Pahang. The students' satisfaction has been measured based on SERVQUAL five dimensions developed by Parasuraman et al. The five dimensions are tangible, reliability, responsiveness, assurance, and empathy. The sampling technique used in getting the sample size is stratified random sampling. 2014 Thesis https://ir.uitm.edu.my/id/eprint/89442/ https://ir.uitm.edu.my/id/eprint/89442/1/89442.PDF text en public degree Universiti Teknologi MARA Pahang Faculty of Business Management
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
topic	Performance Competence Academic achievement Institutions of higher education
spellingShingle	Performance Competence Academic achievement Institutions of higher education Borham, Afni Syazwani The customers satisfaction towards service quality provided by academic affairs Universiti Teknologi MARA (UiTM) Pahang / Afni Syazwani Borham
description	Students of any private or public higher learning institutions can be regarded as customers to these organizations. Thus, it is very important to take care of their satisfaction in ensuring the best service qualities are delivered to them. Student satisfaction can improve the image of that education institution as well as attracting more students to enroll at that education institution. UiTM Pahang is one of the education institution which responsible in providing good education to youth in helping them developing a better life in the future. This study was carried out in Academic Affairs UiTM Pahang. Other than that, this study was focused on students' satisfaction over services quality provided by the Academic Affairs UiTM Pahang. The students' satisfaction has been measured based on SERVQUAL five dimensions developed by Parasuraman et al. The five dimensions are tangible, reliability, responsiveness, assurance, and empathy. The sampling technique used in getting the sample size is stratified random sampling.
format	Thesis
qualification_level	Bachelor degree
author	Borham, Afni Syazwani
author_facet	Borham, Afni Syazwani
author_sort	Borham, Afni Syazwani
title	The customers satisfaction towards service quality provided by academic affairs Universiti Teknologi MARA (UiTM) Pahang / Afni Syazwani Borham
title_short	The customers satisfaction towards service quality provided by academic affairs Universiti Teknologi MARA (UiTM) Pahang / Afni Syazwani Borham
title_full	The customers satisfaction towards service quality provided by academic affairs Universiti Teknologi MARA (UiTM) Pahang / Afni Syazwani Borham
title_fullStr	The customers satisfaction towards service quality provided by academic affairs Universiti Teknologi MARA (UiTM) Pahang / Afni Syazwani Borham
title_full_unstemmed	The customers satisfaction towards service quality provided by academic affairs Universiti Teknologi MARA (UiTM) Pahang / Afni Syazwani Borham
title_sort	customers satisfaction towards service quality provided by academic affairs universiti teknologi mara (uitm) pahang / afni syazwani borham
granting_institution	Universiti Teknologi MARA Pahang
granting_department	Faculty of Business Management
publishDate	2014
url	https://ir.uitm.edu.my/id/eprint/89442/1/89442.PDF
_version_	1794192220425814016

The customers satisfaction towards service quality provided by academic affairs Universiti Teknologi MARA (UiTM) Pahang / Afni Syazwani Borham

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