The effectiveness of using direct marketing on private hospital: a case study of Putra Specialist Hospital Melaka Sdn Bhd / Nurul Syazwani Zakaria

Direct marketing is one of the advertising which use by the business to communicate with the customers or people directly to promote the product or services that being offered and the effectiveness of the use of it can ensure the message of every details and information of the product and services c...

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Bibliographic Details
Main Author: Zakaria, Nurul Syazwani
Format: Thesis
Language:English
Published: 2017
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/89799/1/89799.pdf
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