Factors affecting customer’s loyalty: from the perspective of online customer in Jemari Seni Sdn Bhd. / Fatin Farhanah Tengah

Nowadays, the increasing level of customer loyalty has becomes the critical factor to ensure that a company can sustain in the market. In order to increase customer loyalty, there are some factors that the company needs to focus on. This report is a study on the factors affecting customer loyalty to...

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Bibliographic Details
Main Author: Tengah, Fatin Farhanah
Format: Thesis
Published: 2019
Online Access:https://ir.uitm.edu.my/id/eprint/90136/1/90136.pdf
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