Customer handling in service deviation: Malaysia Airlines (MAS) / Mohd Yusni Arop

This graduation exercise has been written to provide a clear view and the overall understanding of customer handling in service deviation. The overall objective of this research is to determine the role of service recovery in Customer Service Department, identify major causes of delays related to Cu...

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Bibliographic Details
Main Author: Arop, Mohd Yusni
Format: Thesis
Language:English
Published: 1998
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/96064/1/96064.PDF
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Summary:This graduation exercise has been written to provide a clear view and the overall understanding of customer handling in service deviation. The overall objective of this research is to determine the role of service recovery in Customer Service Department, identify major causes of delays related to Customer service Department and the process of decision making when there is service disruption. The current problems that will focussed in this study are the disruptions that occur in the Customer Service Department that includes minor and major causes of delays. In this research, I would also like to analyse statistics related to flights, stations and the time duration of delays.