A study on customers’ satisfaction towards the quality of service counter at Lundu District Office / Cordylia Rose Miden

The relationship between customers’satisfaction and service counter quality had becoming a concern nowadays. Many organization had aimed to be customer-oriented organization because they realized that customers are the most important element in service organization. Realizing the importance of impro...

全面介紹

Saved in:
書目詳細資料
主要作者: Miden, Cordylia Rose
格式: Thesis
語言:English
出版: 2016
主題:
在線閱讀:https://ir.uitm.edu.my/id/eprint/96737/1/96737.pdf
標簽: 添加標簽
沒有標簽, 成為第一個標記此記錄!
id my-uitm-ir.96737
record_format uketd_dc
spelling my-uitm-ir.967372024-06-13T15:12:39Z A study on customers’ satisfaction towards the quality of service counter at Lundu District Office / Cordylia Rose Miden 2016 Miden, Cordylia Rose H Social Sciences (General) Study and teaching. Research The relationship between customers’satisfaction and service counter quality had becoming a concern nowadays. Many organization had aimed to be customer-oriented organization because they realized that customers are the most important element in service organization. Realizing the importance of improving the service counter, this paper aimed to investigate the customer’s satisfaction towards service counter quality at Lundu district office. The data were collected at Lundu District Office’s service counter by using self-administered questionnaires. The responses received was 270 in total. The results showed that there is very small significant relationship between the quality dimensions studied in this paper with customers’ satisfaction.for the result, the organization can know what is the dimension that important for them. Further research can be carried out with other dimensions apart from the ones used in the study. This research also may be apllicable to other organizations, that wish to find out the dimensions that are impacting their customer’s satisfaction. 2016 Thesis https://ir.uitm.edu.my/id/eprint/96737/ https://ir.uitm.edu.my/id/eprint/96737/1/96737.pdf text en public degree University Technology MARA Sarawak Bachelor Of Administration With Honours (MARKETING)
institution Universiti Teknologi MARA
collection UiTM Institutional Repository
language English
topic H Social Sciences (General)
H Social Sciences (General)
spellingShingle H Social Sciences (General)
H Social Sciences (General)
Miden, Cordylia Rose
A study on customers’ satisfaction towards the quality of service counter at Lundu District Office / Cordylia Rose Miden
description The relationship between customers’satisfaction and service counter quality had becoming a concern nowadays. Many organization had aimed to be customer-oriented organization because they realized that customers are the most important element in service organization. Realizing the importance of improving the service counter, this paper aimed to investigate the customer’s satisfaction towards service counter quality at Lundu district office. The data were collected at Lundu District Office’s service counter by using self-administered questionnaires. The responses received was 270 in total. The results showed that there is very small significant relationship between the quality dimensions studied in this paper with customers’ satisfaction.for the result, the organization can know what is the dimension that important for them. Further research can be carried out with other dimensions apart from the ones used in the study. This research also may be apllicable to other organizations, that wish to find out the dimensions that are impacting their customer’s satisfaction.
format Thesis
qualification_level Bachelor degree
author Miden, Cordylia Rose
author_facet Miden, Cordylia Rose
author_sort Miden, Cordylia Rose
title A study on customers’ satisfaction towards the quality of service counter at Lundu District Office / Cordylia Rose Miden
title_short A study on customers’ satisfaction towards the quality of service counter at Lundu District Office / Cordylia Rose Miden
title_full A study on customers’ satisfaction towards the quality of service counter at Lundu District Office / Cordylia Rose Miden
title_fullStr A study on customers’ satisfaction towards the quality of service counter at Lundu District Office / Cordylia Rose Miden
title_full_unstemmed A study on customers’ satisfaction towards the quality of service counter at Lundu District Office / Cordylia Rose Miden
title_sort study on customers’ satisfaction towards the quality of service counter at lundu district office / cordylia rose miden
granting_institution University Technology MARA Sarawak
granting_department Bachelor Of Administration With Honours (MARKETING)
publishDate 2016
url https://ir.uitm.edu.my/id/eprint/96737/1/96737.pdf
_version_ 1804890005292711936