Electronic tablet-based menu & customer satisfaction in restaurants / Nur Shazni Shuhada Bahari

Hospitality industry has been experiencing the innovation of technology to uphold its service quality for decades. Studies have suggested that the technology adoption would lead to beneficial consequences on operation performance. The current study was conducted to explore the influence of electroni...

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Main Author:	Bahari, Nur Shazni Shuhada
Format:	Thesis
Language:	English
Published:	2021
Subjects:	Consumer satisfaction
Online Access:	https://ir.uitm.edu.my/id/eprint/99110/1/99110.pdf
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id	my-uitm-ir.99110
record_format	uketd_dc
spelling	my-uitm-ir.991102024-07-24T02:33:44Z Electronic tablet-based menu & customer satisfaction in restaurants / Nur Shazni Shuhada Bahari 2021 Bahari, Nur Shazni Shuhada Consumer satisfaction Hospitality industry has been experiencing the innovation of technology to uphold its service quality for decades. Studies have suggested that the technology adoption would lead to beneficial consequences on operation performance. The current study was conducted to explore the influence of electronic-tablet-based menu on customer satisfaction in restaurants. This study offers better understanding of the usage of technology nowadays in order to perceive a better customer service. The research has been carried out based on the research question which are is it important the engagement of technology towards the satisfaction of customers and also to know what are the advantages of technology especially in food and beverage industry. Secondary data has been used in order to conduct this study. Sources of secondary data that has been used for the studies are including the online websites and journal articles. This study has been carried by using the content analysis research method. It is a tool of research where it is used by reading and coding textual content to create replicable and appropriate inferences. This study is hope to benefit restaurant operators in enhancing customer satisfaction and staying competitive. 2021 Thesis https://ir.uitm.edu.my/id/eprint/99110/ https://ir.uitm.edu.my/id/eprint/99110/1/99110.pdf text en public degree Universiti Teknologi MARA, Terengganu Faculty Of Hotel & Tourism Management Anuar @ Mohd Noor, Jazira
institution	Universiti Teknologi MARA
collection	UiTM Institutional Repository
language	English
advisor	Anuar @ Mohd Noor, Jazira
topic	Consumer satisfaction
spellingShingle	Consumer satisfaction Bahari, Nur Shazni Shuhada Electronic tablet-based menu & customer satisfaction in restaurants / Nur Shazni Shuhada Bahari
description	Hospitality industry has been experiencing the innovation of technology to uphold its service quality for decades. Studies have suggested that the technology adoption would lead to beneficial consequences on operation performance. The current study was conducted to explore the influence of electronic-tablet-based menu on customer satisfaction in restaurants. This study offers better understanding of the usage of technology nowadays in order to perceive a better customer service. The research has been carried out based on the research question which are is it important the engagement of technology towards the satisfaction of customers and also to know what are the advantages of technology especially in food and beverage industry. Secondary data has been used in order to conduct this study. Sources of secondary data that has been used for the studies are including the online websites and journal articles. This study has been carried by using the content analysis research method. It is a tool of research where it is used by reading and coding textual content to create replicable and appropriate inferences. This study is hope to benefit restaurant operators in enhancing customer satisfaction and staying competitive.
format	Thesis
qualification_level	Bachelor degree
author	Bahari, Nur Shazni Shuhada
author_facet	Bahari, Nur Shazni Shuhada
author_sort	Bahari, Nur Shazni Shuhada
title	Electronic tablet-based menu & customer satisfaction in restaurants / Nur Shazni Shuhada Bahari
title_short	Electronic tablet-based menu & customer satisfaction in restaurants / Nur Shazni Shuhada Bahari
title_full	Electronic tablet-based menu & customer satisfaction in restaurants / Nur Shazni Shuhada Bahari
title_fullStr	Electronic tablet-based menu & customer satisfaction in restaurants / Nur Shazni Shuhada Bahari
title_full_unstemmed	Electronic tablet-based menu & customer satisfaction in restaurants / Nur Shazni Shuhada Bahari
title_sort	electronic tablet-based menu & customer satisfaction in restaurants / nur shazni shuhada bahari
granting_institution	Universiti Teknologi MARA, Terengganu
granting_department	Faculty Of Hotel & Tourism Management
publishDate	2021
url	https://ir.uitm.edu.my/id/eprint/99110/1/99110.pdf
_version_	1811768986812022784

Electronic tablet-based menu & customer satisfaction in restaurants / Nur Shazni Shuhada Bahari

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