Factors influencing younger generation satisfaction as the consumers of food truck in Terengganu / Nurfarzana Athirah Rohaizad and Intan Liana Ibrahim

Food truck is a transformation of street food and mostly in urban area of Malaysia. It is also becoming the worldwide business trend and increasing in Malaysia from time to time. Therefore, it can increase the income of food truck business. In this study, the main objectives are: a) to identify the...

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Bibliographic Details
Main Authors: Rohaizad, Nurfarzana Athirah, Ibrahim, Intan Liana
Format: Thesis
Language:English
Published: 2021
Subjects:
Online Access:https://ir.uitm.edu.my/id/eprint/99337/1/99337.pdf
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