The effect of social media on hotel performance / Muhammad Nasri Afifi Yaacob and Muhammad Faris Azri Azman
This study aims to investigate the effect of social media on hotel performance. The secondary data were collected from various journal articles through web-based search engines related to the topic. In conclusion, there are three effects of social media on hotel performance with are for the revenue,...
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| Main Authors: | , |
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| Format: | Thesis |
| Language: | English |
| Published: |
2020
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| Subjects: | |
| Online Access: | https://ir.uitm.edu.my/id/eprint/99723/1/99723.pdf |
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