Customer perception, altitudes and purchase intention towards organic foods in Kota Kinabalu, Sabah

The objective of this study was to examine the consumers' perception of organic food which included organic knowledge, environmental knowledge, price consciousness, health consciousness, food safety and product availability with intention to purchase towards organiC foods In Kota Kinabalu, Saba...

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Bibliographic Details
Main Author: Ng, Lenny, Yee Wen
Format: Thesis
Published: 2014
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