The influence of online service quality on customers' acceptance: a study of internet banking

The purpose of this study is to test the relationship between online service quality (content, accuracy, ease of use, timeliness, aesthetics and security) and customers' acceptance. This study will also look into how demographic factors such as age, gender and education background influence...

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Bibliographic Details
Main Author: Suriati Mohd Zain
Format: Thesis
Language:English
Published: 2006
Subjects:
Online Access:https://eprints.ums.edu.my/id/eprint/19281/1/The%20influence%20of%20online%20service%20quality.pdf
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