The concept and marketing strategy of film products to induce Malaysia tourism industry
There are many tourism products are offered to attract tourists to visit in Malaysia. However, the strategy could be greatly increased through film products which can enhance the current tourism products in Malaysia. Thus, this research aims to investigate the concept and marketing strategy of film...
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| Format: | Thesis |
| Language: | English English |
| Published: |
2019
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| Subjects: | |
| Online Access: | https://eprints.ums.edu.my/id/eprint/32884/1/The%20concept%20and%20marketing%20strategy%20of%20film%20poducts%20to%20induce%20Malaysia%20tourism%20industry.24pages.pdf https://eprints.ums.edu.my/id/eprint/32884/2/The%20concept%20and%20marketing%20strategy%20of%20film%20poducts%20to%20induce%20Malaysia%20tourism%20industry.fulltext.pdf |
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