Factors that influence confidence to consume product with unauthorized halal logo
The objective of this paper is to determine the effect of perceived value, religiosity, food safety awareness and knowledge on the confidence to consume product with unauthorized halal logo. The researcher seeks to contribute to the development of the theoretical framework that relates the factor...
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| Main Author: | |
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| Format: | Thesis |
| Language: | English |
| Published: |
2012
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| Subjects: | |
| Online Access: | https://eprints.ums.edu.my/id/eprint/6090/1/mt0000000086.pdf |
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