Destination Resources towards Ecotourism Competitiveness: The Moderating Impact of Social Media Marketing

In this era of globalization, individuals are increasingly looking forward reconnection with the Mother Nature. The richness of destination resources in these destinations leads ecotourism to become one of the rapidly growing industries in Malaysia. Ecotourism, or sustainable tourism which commonly...

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書目詳細資料
主要作者: Jun Zhou, Thong
格式: Thesis
語言:English
出版: 2021
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在線閱讀:http://ir.unimas.my/id/eprint/35197/1/Thong%20Jun%20%20ft.pdf
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