Factors Influencing Intention to Adopt Online Journalism Among Journalists in Iran

This study focused on influential factors toward adoption of online journalism among journalists. The study was conducted to determine 1) the influence of perceived ease of use and usefulness on attitude to adopt online journalism; 2) the influence of colleagues on subjective norms to adopt online j...

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Bibliographic Details
Main Author: Varzandeh, Somayyeh
Format: Thesis
Language:English
English
Published: 2011
Subjects:
Online Access:http://psasir.upm.edu.my/id/eprint/20081/1/FBMK_2011_27_ir.pdf
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