Media consumption of Japanese popular culture among Malaysian young adults

The purpose of this study was to understand the media consumption experiences of Japanese popular culture among Malaysians. Such a study is important in order to understand the consequence of the consumption of foreign cultural products since the development of information communication technology h...

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Bibliographic Details
Main Author: Yamato, Eriko
Format: Thesis
Language:English
English
Published: 2011
Subjects:
Online Access:http://psasir.upm.edu.my/id/eprint/27726/1/FBMK%202011%2042R.pdf
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