Destination image-satisfaction-loyalty paradigm of the world heritage sites in Malaysia

The tourism sector is experiencing a remarkable constant progress and becoming one of the fastest growing economic sectors globally. In this context, the image is an important element for the destination marketers to distinguish their destinations from others and to position themselves in this highl...

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书目详细资料
主要作者: Guliling, Hasnawati
格式: Thesis
语言:English
出版: 2018
主题:
在线阅读:http://psasir.upm.edu.my/id/eprint/76821/1/GSM%202018%2030%20IR.pdf
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