The Role of Public Relations Departments In Enhancing The Image of Jordanian Ministries

The primary focus of modern public relations managers is to gain publics' loyalty and cushion the organization against negative publicity in future. Image is an organizational asset that plays a critical role in enhancing publics' loyalty and organizational success. The primary purpose of...

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Bibliographic Details
Main Author: Ali Yahya, Bader Al-Hadeed
Format: Thesis
Language:en_US
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