The Sustainability of Protex and Palmolive in Singapore and Malaysia

The purpose of the case study is to seek for ways to produce transformative results that dramatically would change the branding of Protex and Palmolive brand in Malaysia and Singapore.

Saved in:
Bibliographic Details
Main Author: Poh Su Ying, Racheal
Format: Thesis
Published: 2010
Online Access:
Tags: Add Tag
No Tags, Be the first to tag this record!