Customer Loyalty And Petrol Station’ S Convenience Store Patronage In Penang: The Influence Of Store Image, Corporate Image And Customer Satisfaction.

Dalam penyelidikan mengenai kesetiaan pelanggan dalam industri perkhidmatan, kepuasan pelanggan sering diperkatakan sebagai penentu yang amat penting dalam membantu pengguna untuk membuat sebarang keputusan. In research on customer loyalty in the service industry, customer...

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Bibliographic Details
Main Author: Abdul Wahid, Ahmad Zulhaimi
Format: Thesis
Language:English
Published: 2009
Subjects:
Online Access:http://eprints.usm.my/25488/1/CUSTOMER_LOYALTY_AND_PETROL_STATION%E2%80%99S_CONVENIENCE.pdf
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