Organizational, Marketing Resource Profile And Export Performance

The most common question that has attracted much attention among scholars and practitioners is why some firms perform better while others do not. To probe further, this dissertation is prepared by focusing on the key determinants of exporting firm performance. In spite of numerous literature on this...

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Bibliographic Details
Main Author: Saban, Gluma
Format: Thesis
Language:English
Published: 2005
Subjects:
Online Access:http://eprints.usm.my/25596/1/ORGANIZATIONAL%2C_MARKETING_RESOURCE_PROFILE_AND_EXPORT_PERFORMANCE.pdf
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