Improving Sales Towards Sustainability Of Ns Global Marketing
Kajian kes ini telah dijalankan untuk mendapatkan punca kepada kemerosotan jualan sejak 2013 bagi produk-produk BestDates dari NS Global Marketing. Ia juga adalah untuk mendapatkan cara-cara bagi mengurangkan kos pemasaran tetapi masih mampu memberikan kesan maksimum yang boleh meningkatkan prestasi...
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2015
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my-usm-ep.306332019-04-12T05:25:43Z Improving Sales Towards Sustainability Of Ns Global Marketing 2015-05 Sapawi, Mazida HF5001-6182 Business Kajian kes ini telah dijalankan untuk mendapatkan punca kepada kemerosotan jualan sejak 2013 bagi produk-produk BestDates dari NS Global Marketing. Ia juga adalah untuk mendapatkan cara-cara bagi mengurangkan kos pemasaran tetapi masih mampu memberikan kesan maksimum yang boleh meningkatkan prestasi jualan. This case study has been conducted to find root causes to the declining of sales since 2013 for BestDates products from NS Global Marketing. It is also to find ways to minimize the marketing costs but bringing the maximum impact that can improve the sales performance. 2015-05 Thesis http://eprints.usm.my/30633/ http://eprints.usm.my/30633/1/MAZIDA_BINTI_SAPAWI.pdf application/pdf en public masters Universiti Sains Malaysia Pusat Pengajian Siswazah Perniagaan (Graduate School of Business) |
institution |
Universiti Sains Malaysia |
collection |
USM Institutional Repository |
language |
English |
topic |
HF5001-6182 Business |
spellingShingle |
HF5001-6182 Business Sapawi, Mazida Improving Sales Towards Sustainability Of Ns Global Marketing |
description |
Kajian kes ini telah dijalankan untuk mendapatkan punca kepada kemerosotan jualan sejak 2013 bagi produk-produk BestDates dari NS Global Marketing. Ia juga adalah untuk mendapatkan cara-cara bagi mengurangkan kos pemasaran tetapi masih mampu memberikan kesan maksimum yang boleh meningkatkan prestasi jualan.
This case study has been conducted to find root causes to the declining of sales since 2013 for BestDates products from NS Global Marketing. It is also to find ways to minimize the marketing costs but bringing the maximum impact that can improve the sales performance. |
format |
Thesis |
qualification_level |
Master's degree |
author |
Sapawi, Mazida |
author_facet |
Sapawi, Mazida |
author_sort |
Sapawi, Mazida |
title |
Improving Sales Towards Sustainability Of Ns Global Marketing |
title_short |
Improving Sales Towards Sustainability Of Ns Global Marketing |
title_full |
Improving Sales Towards Sustainability Of Ns Global Marketing |
title_fullStr |
Improving Sales Towards Sustainability Of Ns Global Marketing |
title_full_unstemmed |
Improving Sales Towards Sustainability Of Ns Global Marketing |
title_sort |
improving sales towards sustainability of ns global marketing |
granting_institution |
Universiti Sains Malaysia |
granting_department |
Pusat Pengajian Siswazah Perniagaan (Graduate School of Business) |
publishDate |
2015 |
url |
http://eprints.usm.my/30633/1/MAZIDA_BINTI_SAPAWI.pdf |
_version_ |
1747820373102034944 |