Political Marketing And Barisan Nasional During The 13Th General Election (2013) In Penang
Nowadays, voters are viewed as becoming more mature in making decisions, adversely leading to a political tsunami in Malaysia. This scenario is unpredictable and poses challenges for political parties to gain majority support. As a result, exploring the best political marketing methods for convin...
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| Format: | Thesis |
| Language: | English |
| Published: |
2023
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| Subjects: | |
| Online Access: | http://eprints.usm.my/60183/1/24%20Pages%20from%20KOAY%20HEAN%20WEI.pdf |
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