Conceptual model of consumer acceptance on mobile commerce in Malaysia
The use of Mobile commerce (m-commerce) services is rapidly growing in various fields. However, there has been no research on the relationship between m-commerce performance and effort expectancies, social influence, facilitating conditions, trust, risk, mobility, and personal innovation. Several fa...
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| Main Author: | |
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| Format: | Thesis |
| Language: | English |
| Published: |
2022
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| Subjects: | |
| Online Access: | http://eprints.utm.my/id/eprint/102391/1/MohammedASabriAlRrawiPRAZAK2022.pdf |
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