The relationship between lifestyle and store attribute with consumer satisfaction and loyalty in hypermarket industry in Iran

The relationship between lifestyle and store attribute with consumer satisfaction and loyalty in hypermarket industry in Iran

Hypermarket industry is gaining popularity in these recent days. With variety of merchandise, services and facilities offering under-one-roof, consumers prefer to patronize in this store. Hence, understanding the consumer behavior in hypermarket is a great platform for retailers to be competitive. L...

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書目詳細資料
主要作者:	Golbaz, Nafiseh Eshghi
格式:	Thesis
語言:	English
出版:	2012
主題:	HD28 Management Industrial Management
在線閱讀:	http://eprints.utm.my/id/eprint/39757/5/NafisehEshghiGolbazMFPPSM2012.pdf
標簽:	添加標簽沒有標簽, 成為第一個標記此記錄!

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