An investigation of travel vlog content in promoting Responsible Tourist Behaviour

The purpose of this study is to investigate the content of travel vlog in their efforts to promote the Responsible Tourist Behaviour. Nowadays, User Generated Content (UGC) have been utilised its fullest potential in promoting tourism spots, services and products. Thus this study emphasised on the c...

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Bibliographic Details
Main Author: Jamaluddin, Ameer Firdaus
Format: Thesis
Published: 2022
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