Factors influencing intention to purchase halal cosmetic among Universiti Malaysia Perlis (UNIMAP) students
The main objective of this research is to examine the factors influencing customer intention to purchase halal cosmetics in Malaysia especially by University students. The research investigates on three factors that affect the intention to purchase halal cosmetics in Malaysia which are religious val...
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| Main Author: | |
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| Format: | Thesis |
| Language: | eng eng eng |
| Published: |
2019
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| Subjects: | |
| Online Access: | https://etd.uum.edu.my/10045/1/s824272_01.pdf https://etd.uum.edu.my/10045/2/s824272_02.pdf https://etd.uum.edu.my/10045/3/s824272_references.docx |
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