Determinants factors influencing Muslim intention to purchase halal personal care: A study among Muslim community at Changlun, Kedah.
The halal personal care industry in Malaysia has experienced significant development, and the product competing well especially in the retail sector. The retail industry is market segment involved with many variety of products that are strictly prepared according to rules underlined by the laws. In...
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| Format: | Thesis |
| Language: | eng eng |
| Published: |
2021
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| Subjects: | |
| Online Access: | https://etd.uum.edu.my/10267/1/s826319_01.pdf https://etd.uum.edu.my/10267/2/s826319_02.pdf |
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