A Marketing Evaluation of Tourism Development in West Sumatera. A Case of Domestic Tourism
Tourism has long been recognized as a fast growing industry and has been noted as possibly the world’s largest industry. The aim of this research is to analyze the effectiveness of West Sumatera tourism development using marketing mix strategy 7Ps (product, price, place, promotion, personnel, physic...
Saved in:
主要作者: | Irwin, Nuzuar |
---|---|
格式: | Thesis |
語言: | eng eng |
出版: |
2005
|
主題: | |
在線閱讀: | https://etd.uum.edu.my/1238/1/IRWIN_NUZUAR.pdf https://etd.uum.edu.my/1238/2/1.IRWIN_NUZUAR.pdf |
標簽: |
添加標簽
沒有標簽, 成為第一個標記此記錄!
|
相似書籍
-
Perceived level of tourism development, community attachment, tourism impacts and quality of life on support for sustainable tourism development
由: Eslami, Sadraddin
出版: (2020) -
The concept and marketing strategy of film products to induce Malaysia tourism industry
由: Noridawati Abd Rahman
出版: (2019) -
Transgenerational tourism entrepreneurship in Langkawi Island, Malaysia
由: Mohd. Puzi, Mohd. Alif
出版: (2020) -
Measuring Penang tourism destination attractiveness:
application of contextual approach
由: Muhamad Aswad, Mohd Noor
出版: (2022) -
The management of the community based tourism in Thailand: an evaluation of its performance
由: Jitpakdee, Pit
出版: (2019)