Perhubungan Di Antara Imej Kedai Dengan Kepuasan, Perakuan, Dan Kesetiaan Pelanggan Terhadap Rangkaian Peruncit: Satu Kajian Empirikal

The primary objective of this study is to empirically determine the relationship between chain stores images and customers’ satisfaction, recommendation and loyalties. Trade liberalization and increased competition among retailers have created the need for such research in order to produce better an...

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Bibliographic Details
Main Author: Ng, Hun Chong
Format: Thesis
Language:eng
eng
Published: 2000
Subjects:
Online Access:https://etd.uum.edu.my/189/1/NG_HUN_CHONG_-_Perhubungan_di_antara_imej_kedai_dengan_kepuasan..._.pdf
https://etd.uum.edu.my/189/2/1.NG_HUN_CHONG_-_Perhubungan_di_antara_imej_kedai_dengan_kepuasan..._.pdf
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