The Complex Process of Cultural Globalization in a Rapidly Changing Society: Television Drama Reception Among the Malays

The purpose of this study is to understand how the rapid process of cultural globalization affects the Malaysian television industry and the Malays culturally. The privatization of television and the increasing tendency to import foreign dramas as well as its impact on the audience has renewed the i...

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Bibliographic Details
Main Author: Ilias, Md Salleh
Format: Thesis
Language:eng
eng
Published: 2011
Subjects:
Online Access:https://etd.uum.edu.my/2721/1/Ilias_Md_Salleh.pdf
https://etd.uum.edu.my/2721/2/1.Ilias_Md_Salleh.pdf
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