The Impact of Customer Relationship Management on Caller Satisfactions in Customer Contact Centers: Evidence from Malaysia

Available literatures have established customer relationship management (CRM) as giving opportunity to both internal and external customers of an organization in exploring critical information through the integration of company’s telephone system, chat groups, Interactive voice response, facsimile t...

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主要作者: Abdullateef, Aliyu Olayemi
格式: Thesis
語言:eng
eng
出版: 2011
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在線閱讀:https://etd.uum.edu.my/2724/2/Aliyu_Olayemi_Abdullateef.pdf
https://etd.uum.edu.my/2724/3/1.Aliyu_Olayemi_Abdullateef.pdf
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