A Requirement Model for Customer Complaint System Based on CRM: A Case of Universiti Utara Malaysia

Customer complaints’ play an important role in improving the services in higher institutions, and it is important to know how to handle them more efficiently in order to keep and maintain the relationships with the “customers” such as student, alumnae, staff members, faculty (college) members, and e...

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Bibliographic Details
Main Author: Rimansyah, Muhammad Nanda
Format: Thesis
Language:eng
eng
Published: 2012
Subjects:
Online Access:https://etd.uum.edu.my/2951/1/Muhammad_Nanda_Rimansyah.pdf
https://etd.uum.edu.my/2951/3/Muhammad_Nanda_Rimansyah.pdf
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