The influence of social media on online consumer purchase intention
Social media have generated a huge buzz in today’s world. Internationally, Internet users now spend more than four and a half hours per week on social networking sites, the more time they spend on email. They cause a paradigm shift in how people interact and connect with each other and how they expr...
Saved in:
| Main Author: | |
|---|---|
| Format: | Thesis |
| Language: | eng eng |
| Published: |
2017
|
| Subjects: | |
| Online Access: | https://etd.uum.edu.my/6979/1/s818863_01.pdf https://etd.uum.edu.my/6979/2/s818863_02.pdf |
| Tags: |
Add Tag
sm
1
|
Be the first to leave a comment!