Effect of market orientation, learning orientation and entrepreneurial orientation on sme's performance in the Pakistan context
This study aims to investigate the effect of Market Orientation (MO), Entrepreneurial Orientation (EO), Learning Orientation (LO) and Performance (P). The study was greatly motivated by the inconsistent findings and the gaps indicated in the contemporary literature regarding those relationships. Fir...
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Format: | Thesis |
Language: | eng eng |
Published: |
2018
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Online Access: | https://etd.uum.edu.my/7283/1/s819216_01.pdf https://etd.uum.edu.my/7283/2/s819216_02.pdf |
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