The effect of customer relationship management factors on airline customer satisfaction

Airline industry of Pakistan is facing the issue of high passenger turnover, poor infrastructure, ineffectiveness of operations, poor service quality, increasing rate of flight delays and cancellation that leads to passenger’s diffidence. This study investigates mediating effect of corporate image o...

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Bibliographic Details
Main Author: Azhar, Muhammad Salman
Format: Thesis
Language:eng
eng
eng
Published: 2020
Subjects:
Online Access:https://etd.uum.edu.my/8870/1/s901485_01.pdf
https://etd.uum.edu.my/8870/2/s901485_02.pdf
https://etd.uum.edu.my/8870/3/s901485_references.docx
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