The impacts of service quality dimensions on customer satisfaction of banking sector in Penang, Malaysia
Customer satisfaction is a key element for this banking industry which is strongly connected to service quality and it also leads to increased probability when there is improved service quality. Thus, that service quality is the most important factor of success in the banking industry. This study at...
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Main Author: | Indrani, Ravinthiran |
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Format: | Thesis |
Language: | eng eng |
Published: |
2021
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Subjects: | |
Online Access: | https://etd.uum.edu.my/9956/1/depositpermission_s825899.pdf https://etd.uum.edu.my/9956/2/s825899_01.pdf |
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