The relationship between marketing practices, capabilities, orientation and performance of the service sector small medium entreprises in Pakistan (IR)
The purpose of this study was to examine the relationship between marketing practices, capabilities, orientation and performance of the service sector Small Medium Enterprises (SMEs) in Pakistan. The data was collected from 240 randomly selected samples of SMEs in Karachi, Lahore and Faisalabad. The...
Saved in:
| 主要作者: | |
|---|---|
| 格式: | thesis |
| 語言: | eng |
| 出版: |
2014
|
| 主題: | |
| 在線閱讀: | https://ir.upsi.edu.my/detailsg.php?det=2403 |
| 標簽: |
添加標簽
沒有標簽, 成為第一個標記此記錄!
|